Sync your data warehouse to Azure Synapse

Reverse ETL for Azure Synapse

Azure Synapse is a data analytics platform that gives you a complete unified view of all your important business and customer data.
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What can you do with Azure Synapse and Census?

  • Use standard SQL to build & transform unified customer profiles
  • Turbocharge your existing ELT investments (via Stitch/Fivetran)
  • Automatic detection of changes in source data fields with re-sync – your data is always correct & up-to-date.
  • Automatic conversion of data fields into compatible destination types
  • Ability to sync Object graphs (via built-in relationship mapping).
  • Ability to schedule syncs at arbitrary frequency (including real-time sync).

360º Customer Profiles

Your stack is composed of 10+ tools. Each one has data about your customers; none have the full picture. With Census, unify that siloed data into a bespoke 360° customer profile that stays in sync across all tools, so your team doesn’t have to go to 5 different places to understand their customers.

Lead Scoring

Every company is different, so you should create scoring models using your first-party data. Whether you prefer a Product Qualified Lead (PQL) model or Marketing Qualified Leads (MQL), you can build it and sync it with Census.

Marketing Personalization

Send the right message to the right person every time, all the time. Automatically educate and nurture customers to create upsell opportunities, send product recommendations based on customer behavior, and trigger campaigns based on calculated metrics with up-to-date data.

Dynamic Audiences

Create granular segments or audiences based on any data so you can send personalized emails, show ads to inactive users to reengage them, promote new features to users who will benefit the most, and many more use cases.

Learn how to connect Azure Synapse and Census
Where can Census sync to in Azure Synapse?
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Need help getting started with Azure Synapse?
Connect with us and we'll help you get Azure Synapse connected to Census in 30 minutes or less! In addition, we can answer any questions you have about the platform or what you can do with it. We've seen a lot of powerful use cases!
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Azure Synapse

A single source of truth in all your tools

Census is the easiest way to share a consistent view of your data across your entire business.  Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.

  • Create trust in consistent metrics
  • Automate confidently with clean data
  • Simplify your data integration strategy
  • Improve data security and visibility

From your warehouse to your favorite apps. Without code or engineers.

Start using Census today by booking a demo with one of our experts.