On-demand personalization
Pull Customer 360 data into any destination or context needed, on demand, and in milliseconds.
Zero engineering
Build on top of your existing data investments and source of truth, and proactively prevent errors with end-to-end visibility and logging.
Built on existing models
Leverage existing data models and reuse the cleaned and governed data in your source of truth – the data warehouse.
“This is revolutionary. When we first implemented the data warehouse, we tried to be digital leaders in sport but could never get to a personalized experience. We had the warehouse but couldn’t activate it, because I didn’t want to build a monolithic system and the API. This makes me so happy.”
Learn how Fivetran streamlines Customer 360 data in Salesforce →
Learn how Loom prioritizes and reduces over 100K support tickets →
Approval process for trust
Create entities to control which data can be used for segmentation, so the marketing team only uses trusted data.
Spend more time modeling
Enable marketers to self-serve the data models you’ve been working on to drive immediate business impact.
Integrates with dbt + Looker
No need to duplicate or create any new logic, you can connect your existing dbt models or Looker Looks.