Do more with your dbt models than just reporting

You’ve spent weeks building unified data models with dbt, now you can use them for more than powering BI tools. With our native integration, you can connect your models and materialize them directly into your sales & marketing tools.

HELPING BUSINESS & DATA TEAMS COLLABORATE AT
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Materialize your dbt models in all of your go to market tools

You don’t have to think about managing yet another materialization schedule or writing and maintaining code to get your data to the tools your marketing & sales teams use. Our native integration takes care of that for you.

Census + dbt = Magic ✨

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Just in time materialization

We execute your dbt model at the time of the sync, so destinations always have the freshest data.

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Select only models you want to sync

Use tags in your git repo to only sync the dbt models you want available in your destinations.

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Supports all major warehouses

Census works with your existing stack. We support Snowflake, Databricks, BigQuery, Redshift, and 20+ more.

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Works with your dbt setup

We automatically respect your existing setup, whether your dbt runner is in-house or dbt Cloud.

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Your data stays your data

Census doesn't store your data. The queries & syncs run in your warehouse.

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...and all of dbt's features

Tests, versioning, macros — they're all here. It's dbt under the hood.

Census is the #1 Data Activation and Reverse ETL platform

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The G2 Leader in Reverse ETL, 9 quarters in a row

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Braze’s Technology Partner of the Year 2023

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Snowflake’s Partner of the Year 2024

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Best Software in 2023
(IT Infrastructure)

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Leader in Snowflake’s Modern Marketing Data Stack

“Census is a big part of how we drive net new business and greatly reduce costs using data.”

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Marc Stone • VP of Data and Growth
ClickUp

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"My favorite tool in our martech stack!!"

Allison K.
Growth Marketing Manager

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"A fantastic tool that's only getting better"

Matthew C.
Marketing Measurement Lead

canva

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"Census has saved my day numerous times and they always go the extra mile"

Nikolas A.
Data Operations

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"A catalyst for strategic customer engagement and data-driven decision-making"

Lior S.
VP of Data

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Unify. Enhance. Activate.

Your data is your competitive advantage.

Use it everywhere.