Do more with your dbt models than just reporting
You’ve spent weeks building unified data models with dbt, now you can use them for more than powering BI tools. With our native integration, you can connect your models and materialize them directly into your sales & marketing tools.
These savvy data teams use dbt & Census
Materialize your dbt models in your go to market tools
You don’t have to think about managing yet another materialization schedule or writing and maintaining code to get your data to the tools your marketing & sales teams use. Our native integration takes care of that for you.
Census + dbt = Magic ✨
All the dbt you already love, and more
We execute your dbt model at the time of the sync, so your destinations always have the freshest data.
Use tags in your git repo to only sync the dbt models you want available in your destinations.
Census works with your existing stack. We support Snowflake, BigQuery, Redshift & Postgres.
We automatically respect your existing setup, whether your dbt runner is in-house or dbt Cloud.
Census doesn't store your data. The queries & syncs run in your warehouse.
Tests, versioning, macros, etc they are all here. It is dbt under the hood.
Enabling Data Contracts for Reverse ETL
Creating a reverse ETL sync also creates an implicit contract between teams that data will continue to be trustworthy, high quality, and available.
Our first step towards integrating with your data CI/CD process is dbt Continuous Integration (CI) Checks: a feature to help you double-check that your dbt work won’t break your Census syncs.
"A fantastic tool that is only getting better."
“Like that infomercial rotisserie — you just set it and forget it”
“Census just works”
“An indispensable tool for BizOps and Go-to-market teams”
“Like that infomercial rotisserie — you just set it and forget it”
“Census just works”
“An indispensable tool for BizOps and Go-to-market teams”
“My favorite tool in our martech stack!!”
I used to develop reverse ETL systems with Python and Airflow for destinations like Eloqua, Mixpanel, Braze, Intercom, and Salesforce. Every destination requires different data types, formats, rate limits, and API requests. Census saves me from maintaining my custom code, so I can spend more time to optimize the system itself.
Census takes what the analytics team does out of static dashboards and into tools that the rest of the company uses, allowing us to actually deliver on the promise of being “data driven”.
"A fantastic tool that is only getting better."
From your data warehouse to your favorite apps. Without code or engineers.
Start using Census today by booking a demo with one of our experts.
