CENSUS FOR MARKETING

Build hyper-personalized campaigns

Run hyper-personalized campaigns across your marketing platforms. Manage your segments and audiences in a single place. Experiment without asking for engineering favors.

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"As Marketing is coming up with campaigns and ideating on them, we don't have to deal with complex code, and we'll have more real-time insights into exactly when the data is syncing."

Max Caldwell, Senior Growth Lead @ HOVER

Personalize your campaigns with better data

Send the right message to the right person every time, all the time. Automatically educate and nurture self-serve users on features to create upsell opportunities, send periodic account overview emails, and trigger campaigns based on calculated metrics with up-to-date data.

Dynamic, activity-based audiences & segmentation

Create granular segments or audiences based on any data so you can created highly targeted ads to convert new users or re-engage inactive users. Build and manage segments and audiences centrally and consistently sync them to all your marketing tools.

Illustration representing different users analyzed by activity.

Illustration of user analytics and data sources using Census.

The single best 360° view of your customers‍

Your stack is composed of 10+ tools. Each one has data about your customers; none have the full picture. With Census, unify that siloed data into a bespoke 360° customer profile that stays in sync across all tools, so your team doesn’t have to go to 5 different places to understand their customers.

See why marketing teams ❤️ Census

How Canva uses reverse ETL to personalize messages to 55M+ users

A data analyst looks at data, looks at dashboards, finds insights, and is then able to activate it using Census all in one step. It’s really, really powerful and I think we're going to get a lot of use out of it.

Cuong Duong

Data Analyst

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How Bleach London reduced Cost Per Acquisition by 20% by improving Facebook Ads targeting

I'm not someone who writes code on the regular — Census was a big enabler for me. I can self-serve more — less requests, less time waiting on other people to fulfill a need for me, and more time thinking about what to put in the campaigns.