Featured Posts

Unlock Hidden Revenue with AI-Powered Upsell Scoring and Census GPT Columns
Unlock Hidden Revenue with AI-Powered Upsell Scoring and Census GPT Columns
How to use AI to identify premium customer characteristics and create Upsell Scores for all customers, then sync high potential individuals to marketing channels
Katy Yuan
6 December 2024
Build a churn prevention campaign for Braze using AI
Build a churn prevention campaign for Braze using AI
Learn how to build a churn prevention campaign in Braze powered by AI
Ellen Perfect
4 December 2024
Census is a Leader in Snowflake’s 2025 Modern Marketing Data Stack Report
Census is a Leader in Snowflake’s 2025 Modern Marketing Data Stack Report
Census is a top partner chosen by Snowflake's 9,800 customers for data-driven marketing and real-time personalization
Katy Yuan
22 October 2024
Product News
Unlock Hidden Revenue with AI-Powered Upsell Scoring and Census GPT Columns
Katy Yuan
6 December 2024
How to use AI to identify premium customer characteristics and create Upsell Scores for all customers, then sync high potential individuals to marketing channels
Product News
Build a churn prevention campaign for Braze using AI
Ellen Perfect
4 December 2024
Learn how to build a churn prevention campaign in Braze powered by AI
From Analytics to Action: How we Personalize Outreach With AI
Julie Beynon
14 November 2024
Transform website analytics into marketing insights. See how Census uses AI to identify prospect interests and automate personalized campaigns.
Customer Sentiment Automation For Outbounding and Support
Julie Beynon
13 November 2024
Discover how AI-powered message analysis transforms customer sentiment insights for support and sales teams, turning nuanced data into actionable strategies across channels.
AI for RevOps: How We Automated Fit Scoring in Salesforce
Julie Beynon
12 November 2024
Learn how to build an automated ICP analysis and account scoring system in an afternoon using Census AI Columns, transforming weeks of work into actionable sales insights.
Top 10 LLM prompts for RevOps and Marketing Teams
AJ Jindal
11 November 2024
Top 10 prompts for RevOps and Marketing Teams to harness AI for creating account classification and hyper-targeted campaigns. Boost revenue and retention today.
Product News
Census is a Leader in Snowflake’s 2025 Modern Marketing Data Stack Report
Katy Yuan
22 October 2024
Census is a top partner chosen by Snowflake's 9,800 customers for data-driven marketing and real-time personalization
Education
Understanding the Context Window: Cornerstone of Modern AI
Ellen Perfect
17 October 2024
Discover how advancements in context windows are revolutionizing AI, enabling deeper conversations, better data handling, and more sophisticated outputs across various fields.
Engineering
How to query Iceberg locally using Spark, PyIceberg, or duckdb
Sean Lynch
8 October 2024
Learn how to efficiently query Iceberg data locally using Spark, PyIceberg, or DuckDB, focusing on catalog types, data storage, and read/write capabilities.
Engineering
Understanding Iceberg Support in the Databricks Ecosystem
Sean Lynch
30 September 2024
Explore how Databricks integrates Iceberg support via Unity Catalog and UniForm, enabling seamless data management within Spark-based environments.