Sync your data warehouse to Braze

Reverse ETL for Braze

Send more personalized emails and messages to better engage with your customers and users
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What can you do with Braze and Census?

360º Customer Profiles
Your stack is composed of 10+ tools. Each one has data about your customers; none have the full picture. With Census, unify that siloed data into a bespoke 360° customer profile that stays in sync across all tools, so your team doesn’t have to go to 5 different places to understand their customers.

Dynamic Audiences
Create granular segments or audiences based on any data so you can send personalized emails, show ads to inactive users to reengage them, promote new features to users who will benefit the most, and many more use cases.

Personalized Campaigns
Send the right message to the right person every time, all the time. Automatically educate and nurture self-serve users on features to create upsell opportunities, send periodic account overview emails, and trigger campaigns based on calculated metrics with up-to-date data.

360º Customer Profiles

Your stack is composed of 10+ tools. Each one has data about your customers; none have the full picture. With Census, unify that siloed data into a bespoke 360° customer profile that stays in sync across all tools, so your team doesn’t have to go to 5 different places to understand their customers.

Dynamic Audiences

Create granular segments or audiences based on any data so you can send personalized emails, show ads to inactive users to reengage them, promote new features to users who will benefit the most, and many more use cases.

Marketing Personalization

Send the right message to the right person every time, all the time. Automatically educate and nurture self-serve users on features to create upsell opportunities, send periodic account overview emails, and trigger campaigns based on calculated metrics with up-to-date data.

Learn how to connect Braze and Census
Learn how to connect Braze and Census
Where can Census sync to in Braze?

Event Object

An Event Object is an object that gets passed through the API when a specific event occurs.

Subscription Group ID

Use these endpoints to set the subscription state of a user in a subscription group. These groups will be available on the Subscription Group page.

User Track

Use this endpoint to record custom events, purchases, and update user profile attributes.

User Data Endpoints

The User API allows you to track information on your users by logging data about your users that comes from outside your app.

Need help getting started with Braze?
Connect with us and we'll help you get Braze connected to Census in 30 minutes or less! In addition, we can answer any questions you have about the platform or what you can do with it. We've seen a lot of powerful use cases!

Since Census only syncs what needs to be synced - changes, additions, and deletions - the volume of data sent back to Braze is relatively low.

Cuong Duong
Data Analyst @ Canva
Braze
features:

A single source of truth in all your tools

Census is the easiest way to share a consistent view of your data across your entire business.  Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.

  • Create trust in consistent metrics
  • Automate confidently with clean data
  • Simplify your data integration strategy
  • Improve data security and visibility
Take action with confidence
Get your free shirt with your free Census account. When you wear it, you’ll know that you're in with the likes of data visionaries at Notion, Mode, Canva, and Loom.