Works with your existing data stack
Start syncing in less than 5 minutes.
"Activating all our first-party data gives our digital marketing team the ability to generate customized and personalized customer lists at speed. Census’s ease of use and dedicated customer success team has been fantastic."
Adopted by high growth data teams at
Build once, reuse everywhere
Features that help data teams work better.
One central hub for customer data
It’s as easy as 1–2–3.
Speed, scale, and visibility for all your pipelines
Faster than you can file a JIRA ticket
Provide data access for everyone without manual work – no more custom pipelines, spreadsheets, or CDPs. Scale to hundreds of millions of rows using the most performant connectors and keep your data volume costs low with incremental syncs.
The turnaround used to be in the order of weeks to months. Whereas with Census it takes minutes to hook something up.
Self-service data that’s secure and governed
Our Entity modeling layer helps you highlight the most important data in your warehouse. Use SQL or dbt to define trusted data, then make Entities immediately available for business teams to use. Now, everyone works off the same source of truth.
Entities are game-changing when it comes to enabling non-technical people to create segments that would normally need to do complex joins across a large number of data sources.
Fully secure and observable data platform
Census is fully committed to end-to-end security, compliance, and observability to keep you and your data safe. We never store your data and we follow all industry-leading standards while syncing data from your warehouse to all of your apps.
Census tells me exactly what might be wrong. It could be a Salesforce trigger or not having permission to a certain field. With transparency into our data pipelines, it's much easier to go and troubleshoot that data.
The turnaround used to be in the order of weeks to months. Whereas with Census it takes minutes to hook something up.
Entities are game-changing when it comes to enabling non-technical people to create segments that would normally need to do complex joins across a large number of data sources.
Census tells me exactly what might be wrong. It could be a Salesforce trigger or not having permission to a certain field. With transparency into our data pipelines, it's much easier to go and troubleshoot that data.
Fully secure and compliant data platform
Census is fully committed to end-to-end security and observability to keep you and your data safe. We never store your data and we follow all industry-leading standards while syncing your data from your warehouse to all of your apps.
Health Insurance Portability and Accountability Act
SOC 2 Type II
General Data Protection Regulation
EU-US Privacy Shield
Learn how other data teams are using data activation to empower GTM teams.
Fast growing businesses like Canva, Notion, and Sonos are unblocking their best people with best-in-class tooling. You can too.
Census is the top Reverse ETL platform for scalability, observability, and performance. See why:
Leader in Snowflake's Modern Marketing Data Stack
Braze's Technology Partner of the Year 2023
The G2 Leader in Reverse ETL, 7 quarters in a row
#5
Best Software in 2023
(IT Infrastructure)
HubSpot Certified App Partner for Data Activation
“My favorite tool in our martech stack!!”
"A fantastic tool that's only getting better"
"Census has saved my day numerous times and they always go the extra mile"
"A catalyst for strategic customer engagement and data-driven decision-making"