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What can you do with Facebook Ads and Census?
Dynamic Audiences
Create granular segments or audiences based on any data so you can send personalized emails, show ads to inactive users to reengage them, promote new features to users who will benefit the most, and many more use cases.
Lookalike Audiences
Create lookalike audiences based on your best existing customers. Lookalike audiences are a safe and cost-effective way to expand and improve the quality of your advertising audiences at the same time.
Offline Conversions
Verify customer conversions without depending on custom code or dealing with adblockers. Sync information about the conversion such as type and amount with customer identifiers create consistency between ad channels and internal reporting.
Dynamic Audiences
Create granular segments or audiences based on any data so you can send personalized emails, show ads to inactive users to reengage them, promote new features to users who will benefit the most, and many more use cases.
Lookalike Audiences
Create lookalike audiences based on your best existing customers. Lookalike audiences are a safe and cost-effective way to expand and improve the quality of your advertising audiences at the same time.
Offline Conversions
Verify customer conversions without depending on custom code or dealing with adblockers. Sync information about the conversion such as type and amount with customer identifiers create consistency between ad channels and internal reporting.
Customer File Custom Audiences
The Marketing API allows you to build target Custom Audiences from customer information. This includes email addresses, phone numbers, names, dates of birth, gender, locations, App User IDs,
We were setting up Salesforce and Facebook ads. We were needing to sync data into those two different platforms from our data warehouse, because we wanted to export some set of users, like, ‘people who have been active in the last 90 days’ for example.
A single source of truth in all your tools
Census is the easiest way to share a consistent view of your data across your entire business. Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.
- Create trust in consistent metrics
- Automate confidently with clean data
- Simplify your data integration strategy
- Improve data security and visibility
From your warehouse to your favorite apps. Without code or engineers.
