Featured Posts

Census Joins Forces with Fivetran
Census Joins Forces with Fivetran
Census is joining Fivetran to unify ETL, Reverse ETL, and Master Data Management—creating the first end-to-end platform for trusted, activated data.
Boris Jabes
1 May 2025
Census Entity Resolution: Golden records for your data ecosystem
Census Entity Resolution: Golden records for your data ecosystem
Census Entity Resolution eliminates duplicate records across your data ecosystem, creating golden records that power all your business applications.
Arjit Jaiswal
15 April 2025
Embedded Segment Builder: Powerful audience creation for your platform
Embedded Segment Builder: Powerful audience creation for your platform
Census's Embedded Segment Builder lets your customers create powerful audience segments and activate them across 200+ integrations.
Arjit Jaiswal
7 April 2025
Introducing (Free) AI Sheets: Transform Your Data Simply and Easily
Sharrifah Lorenz
19 March 2025
Use AI to enrich and enhance any spreadsheet, no sign up or login required.
Product News
Introducing Census SaaS Datasets: Connect, Transform, and Activate Your SaaS Data
Ellen Perfect
12 March 2025
Get quality data faster by connecting any SaaS app to your modeling and enrichment tools
Product News
Why we chose Iceberg as the foundation for Census Store
Ellen Perfect
11 March 2025
Why Iceberg makes object storage work, and how we're making Census more efficient with Census store
Anonymize data to protect privacy -- for free
Sharrifah Lorenz
5 March 2025
Free tool to anonymizer sensitive data with just a click
Education
Finding (and Fixing) Your Funnel Bottlenecks: A Revenue Leader’s Guide
Chris Calkin
5 March 2025
Discover how data-driven decisions empower revenue leaders to pinpoint and fix funnel bottlenecks, fueling revenue growth and sales optimization.
Education
Drowning In Tickets? It's time to talk about the last mile transform
Ellen Perfect
3 March 2025
Learn strategies to streamline processes, enhance agility, and balance innovation without compromising data integrity.
Education
What is last mile data transformation?
Ellen Perfect
3 March 2025
How the age of AI is changing the last mile problem in data
Product News
Two Ways to Enrich Directly in the Warehouse
Ellen Perfect
21 February 2025
Copy our SQL to enrich data directly in your warehouse, or try it via our HTTP enrichment protocol.
Best Practices
Understanding LLM Benchmarks
Ellen Perfect
5 February 2025
How LLMs are evaluated, and how to know which benchmark is most relevant to you.
Product News
Understanding Gemini: Costs and Performance vs GPT and Claude
Ellen Perfect
5 February 2025
See how Gemini's flash and pro models measure up against GPT and Claude, and understand which ones to use for which tasks.