spark News Real-Time Reverse ETL is here 🚀 Activate data with subsecond latency using Census Live Syncs

Sync your data warehouse to Facebook Ads

Target, re-engage and reach the people that matter to your business with custom Facebook Audiences.
Census
Facebook Ads

Dynamic Audiences

Create granular segments or audiences based on any data so you can send personalized emails, show ads to inactive users to reengage them, promote new features to users who will benefit the most, and many more use cases.

Lookalike Audiences

Create lookalike audiences based on your best existing customers. Lookalike audiences are a safe and cost-effective way to expand and improve the quality of your advertising audiences at the same time.

Offline Conversions

Verify customer conversions without depending on custom code or dealing with adblockers. Sync information about the conversion such as type and amount with customer identifiers create consistency between ad channels and internal reporting.

Learn how to connect Facebook Ads and Census

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1. unify & Define

Stop waiting on the
data you need

Add industry data to account records in Salesforce, classify contacts by persona, or calculate custom discounts based on LTV. Census AI columns can do it all in seconds—without a single line of code.

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2. enrich and enhance

Deeper insights.
Faster activation.

Draft personalized email content, classify outbound responses with sentiment analysis tools, and calculate the most engaging follow up content for prospects. Sync it all directly to your outbounding and nurture platforms.

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3. unify & observe

Enrich and classify
customer profiles

Remove special characters or misaligned case formats from data with the click of a button. Create rollup calculations in seconds to ensure that the data you need is always ready to sync.

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Where can Census sync to in Facebook Ads?

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Customer File Custom Audiences

The Marketing API allows you to build target Custom Audiences from customer information. This includes email addresses, phone numbers, names, dates of birth, gender, locations, App User IDs,

“Activating all our first-party data gives our digital marketing team the ability to generate customized and personalized customer lists at speed.

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Dougal Guppy • Platform Architect
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A single source of truth in all your tools

Census is the easiest way to share a consistent view of your data across your entire business. Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.

  • Create trust in consistent metrics
  • Automate confidently with clean data
  • Simplify your data integration strategy
  • Improve data security and visibility
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