Sync your data warehouse to Freshsales

Reverse ETL for Freshsales

Connect to Freshsales and bring all your customer data from your data warehouse into the hands of your sales & success teams. With Census, the data isn't just imported once, it's kept in sync forever. No engineering favors or messing with CSV files required.
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What can you do with Freshsales and Census?

Census makes it easy to customize your Freshsales instance to your business.

360º Customer Profiles

Your stack is composed of 10+ tools. Each one has data about your customers; none have the full picture. With Census, unify that siloed data into a bespoke 360° customer profile that stays in sync across all tools, so your team doesn’t have to go to 5 different places to understand their customers.

Personalized Campaigns

Send the right message to the right person every time, all the time. Automatically educate and nurture self-serve users on features to create upsell opportunities, send periodic account overview emails, and trigger campaigns based on calculated metrics with up-to-date data.

Churn Risk Reduction

Use your product data and metrics to reduce risk. By surfacing product usage data in your CRM and other tools, you can run reports or workflows to notify your teams when there's a downward trend in usage so that they can take the best next actions to prevent churn.

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Learn how to connect Freshsales and Census
Learn how to connect Freshsales and Census
Where can Census sync to in Freshsales?


You can export your account data depending on the data which you specifically need. You can configure it based on created date range, resources and export format.

Need help getting started with Freshsales?
Connect with us and we'll help you get Freshsales connected to Census in 30 minutes or less! In addition, we can answer any questions you have about the platform or what you can do with it. We've seen a lot of powerful use cases!

It's all very simple and intuitive, even for me, and I don't have a technical background, I’m a sales guy.

Jeff Ronaldi
Sales & Marketing Operations @ logDNA

A single source of truth in all your tools

Census is the easiest way to share a consistent view of your data across your entire business.  Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.

  • Create trust in consistent metrics
  • Automate confidently with clean data
  • Simplify your data integration strategy
  • Improve data security and visibility
Take action with confidence
Get your free shirt with your free Census account. When you wear it, you’ll know that you're in with the likes of data visionaries at Notion, Mode, Canva, and Loom.