Census

Sync your data warehouse to Google Search Ads 360

Reverse ETL for Google Search Ads 360

Target, re-engage, and reach the people that matter to your business with custom audience segments in Google Search Ads 360.
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What can you do with Google Search Ads 360 and Census?

Dynamic Audiences
Create granular segments or audiences based on any data so you can send personalized emails, show ads to inactive users to reengage them, promote new features to users who will benefit the most, and many more use cases.

Lookalike Audiences
Create lookalike audiences based on your best existing customers. Lookalike audiences are a safe and cost-effective way to expand and improve the quality of your advertising audiences at the same time.

Offline Conversions
Verify customer conversions without depending on custom code or dealing with adblockers. Sync information about the conversion such as type and amount with customer identifiers create consistency between ad channels and internal reporting.

Dynamic Audiences

Create granular segments or audiences based on any data so you can send personalized emails, show ads to inactive users to reengage them, promote new features to users who will benefit the most, and many more use cases.

Lookalike Audiences

Create lookalike audiences based on your best existing customers. Lookalike audiences are a safe and cost-effective way to expand and improve the quality of your advertising audiences at the same time.

Offline Conversions

Verify customer conversions without depending on custom code or dealing with adblockers. Sync information about the conversion such as type and amount with customer identifiers create consistency between ad channels and internal reporting.

Learn how to connect Google Search Ads 360 and Census
Learn how to connect Google Search Ads 360 and Census
Where can Census sync to in Google Search Ads 360?
No items found.
Need help getting started with Google Search Ads 360?
Connect with us and we'll help you get Google Search Ads 360 connected to Census in 30 minutes or less! In addition, we can answer any questions you have about the platform or what you can do with it. We've seen a lot of powerful use cases!

Census makes it really easy to sync audiences into our Ad platforms. I build my audiences on top of models from my data team, click go, and it just works.

Ryan Luis
Sr. Manager RevOps @ Webflow
Google Search Ads 360
features:

A single source of truth in all your tools

Census is the easiest way to share a consistent view of your data across your entire business.  Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.

  • Create trust in consistent metrics
  • Automate confidently with clean data
  • Simplify your data integration strategy
  • Improve data security and visibility

From your warehouse to your favorite apps. Without code or engineers.

Start using Census today by booking a demo with one of our experts.