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Dynamic Audiences
Create granular segments or audiences based on any data so you can send personalized emails, show ads to inactive users to reengage them, promote new features to users who will benefit the most, and many more use cases.
Lookalike Audiences
Create lookalike audiences based on your best existing customers. Lookalike audiences are a safe and cost-effective way to expand and improve the quality of your advertising audiences at the same time.
Personalized Campaigns
Send the right message to the right person every time, all the time. Automatically educate and nurture self-serve users on features to create upsell opportunities, send periodic account overview emails, and trigger campaigns based on calculated metrics with up-to-date data.
Let us know how you would like to use TikTok Ads so we can help
Create granular segments or audiences based on any data so you can send personalized emails, show ads to inactive users to reengage them, promote new features to users who will benefit the most, and many more use cases.
Create lookalike audiences based on your best existing customers. Lookalike audiences are a safe and cost-effective way to expand and improve the quality of your advertising audiences at the same time.
Send the right message to the right person every time, all the time. Automatically educate and nurture self-serve users on features to create upsell opportunities, send periodic account overview emails, and trigger campaigns based on calculated metrics with up-to-date data.
Census makes it really easy to sync audiences into our Ad platforms. I build my audiences on top of models from my data team, click go, and it just works.
Census is the easiest way to share a consistent view of your data across your entire business. Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.
