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Census Has Been Acquired by Fivetran - Read More

spark News • Real-Time Reverse ETL is here 🚀 Activate data with subsecond latency using Census Live Syncs→

Sync your data warehouse to Totango

Enrich accounts in Totango with context from all of your internal customer data to calculate account health, prioritize support tickets and requests, and boost agent productivity.
Census
Totango
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What can you do with Totango and Census?

  • Use product and billing data to dynamically route & prioritize conversations from your power users
  • mprove agent productivity by displaying product usage metrics next to tickets and increasing visibility without switching to another tool
  • Grow revenue and reduce churn with the most personalized customer experiences
Learn how to connect Totango and Census
Read the docs
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1. unify & Define

Stop waiting on the
data you need

Add industry data to account records in Salesforce, classify contacts by persona, or calculate custom discounts based on LTV. Census AI columns can do it all in seconds—without a single line of code.

Watch the full video
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2. enrich and enhance

Deeper insights.
Faster activation.

Draft personalized email content, classify outbound responses with sentiment analysis tools, and calculate the most engaging follow up content for prospects. Sync it all directly to your outbounding and nurture platforms.

Read more RevOps prompts
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3. unify & observe

Enrich and classify
customer profiles

Remove special characters or misaligned case formats from data with the click of a button. Create rollup calculations in seconds to ensure that the data you need is always ready to sync.

Get more segmentation prompts
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Where can Census sync to in Totango?

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User Attribute

Setting a user attribute is done using the format sdr_u.[attribute name]=[attribute value]. The account-id (sdr_o) and user-id (sdr_u) are mandatory:

API Docs
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Account Attribute

You can define any account attributes you want for filtering and segmentation purposes. In addition, Totango supports a number of named attributes for which it defines special functionality. Note: all attribute descriptions have a max limit of 100 characters.

API Docs
Description

“Activating all our first-party data gives our digital marketing team the ability to generate customized and personalized customer lists at speed.

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Dougal Guppy • Platform Architect
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A single source of truth in all your tools

Census is the easiest way to share a consistent view of your data across your entire business. Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.

  • Create trust in consistent metrics
  • Automate confidently with clean data
  • Simplify your data integration strategy
  • Improve data security and visibility
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200+ integrations.
And more added daily.