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Sync your data warehouse to Pardot

Reverse ETL for Pardot

Sync product data to contacts to improve campaign performance

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data part for integration uses illustration

image part for integration uses illustration

What can you do with Pardot and Census?

360º Customer Profiles
Your stack is composed of 10+ tools. Each one has data about your customers; none have the full picture. With Census, unify that siloed data into a bespoke 360° customer profile that stays in sync across all tools, so your team doesn’t have to go to 5 different places to understand their customers.

Dynamic Audiences
Create granular segments or audiences based on any data so you can send personalized emails, show ads to inactive users to reengage them, promote new features to users who will benefit the most, and many more use cases.

Personalized Campaigns
Send the right message to the right person every time, all the time. Automatically educate and nurture self-serve users on features to create upsell opportunities, send periodic account overview emails, and trigger campaigns based on calculated metrics with up-to-date data.

360º Customer Profiles

Your stack is composed of 10+ tools. Each one has data about your customers; none have the full picture. With Census, unify that siloed data into a bespoke 360° customer profile that stays in sync across all tools, so your team doesn’t have to go to 5 different places to understand their customers.

Dynamic Audiences

Create granular segments or audiences based on any data so you can send personalized emails, show ads to inactive users to reengage them, promote new features to users who will benefit the most, and many more use cases.

Marketing Personalization

Send the right message to the right person every time, all the time. Automatically educate and nurture customers to create upsell opportunities, send product recommendations based on customer behavior, and trigger campaigns based on calculated metrics with up-to-date data.

Learn how to connect Pardot and Census

Read the docs View on Hubspot Marketplace

Learn more about Pardot

Learn how to connect Pardot and Census

Read the docs

Learn more about Pardot

Where can Census sync to in Pardot?

Prospect

Prospects are visitors who have an associated email address in Pardot.

API Docs Description

List Object

A list is a group of prospects that you can use to send list emails or to feed engagement programs. Learn more about lists in Salesforce Help.

API Docs Description

Need help getting started with Pardot?

Connect with us and we'll help you get Pardot connected to Census in 30 minutes or less! In addition, we can answer any questions you have about the platform or what you can do with it. We've seen a lot of powerful use cases!

As Marketing is coming up with campaigns and ideating on them, we don't have to deal with complex code, and we'll have more real-time insights into exactly when the data is syncing.

Max Caldwell

Senior Growth Lead @ Hover

Pardot

features:

A single source of truth in all your tools

Census is the easiest way to share a consistent view of your data across your entire business. Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.