Platform

Products

Reverse ETL

Sync your data with any SaaS tool with just SQL

Live Syncs

Activate data instantly with real-time Reverse ETL

Audience Hub

Build dynamic audience segments without code or CSVs

Embedded

Share data with external customers & partners

Datasets

Define trusted data for collaborative transformation

AI Columns

Enrich and enhance data with AI

Features

dbt

Reuse your models in any tool to drive business impact

Observability

Monitor, troubleshoot, and create alerts for pipelines

Security

Sync with confidence with enterprise-grade security

Enrichment

Add third-party data enrichment to your warehouse

Dataset API

Pull data to any app for real-time personalization
Integrations

Popular Sources

Snowflake

Google BigQuery

Azure Synapse

Google Sheets

MySQL

Databricks

AWS Redshift

Postgres

SQL Server

Amazon S3

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Popular Destinations

Salesforce

Braze

Facebook Ads

Google Ads

Customer.io

HubSpot

Zendesk

Marketo

Intercom

Slack

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Solutions

By Team

Data

Connect your data models to all your apps

Marketing

Build audiences with the most complete Customer 360

Sales

Prioritize high value conversations with a Customer 360 in your CRM

Success

Proactively prevent churn with customer health scores and alerts

By Industry

Retail

Create unique brand journeys by activating first-party data

Product-Led Growth

Get product analytics into the hands of every team to drive conversions

Marketplaces

Provide frictionless experiences for both providers and consumers
Customers

Data

Automated data workflows in Salesforce & Marketo

Prioritized 100K+ support tickets with real-time data in Zendesk

Unified siloed data from multiple sources for product-led growth

All Data Stories
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Marketing

Personalized messages to 170M+ users with faster audience experimentation

Segmented audiences on Snowflake for unified customer experiences

Reduced CAC by 50% in 6 months by syncing predictive ads LTV

All Marketing Stories
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Engineering

Accelerated development of native Salesforce integration by 4 months

Reached 50% adoption of new data export features within 2 weeks

Doubled repeat transaction rates and saved 6 months of dev time

All Engineering Stories
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Resources

Blog

What is Reverse ETL? Everything you need to know

Making real-time Reverse ETL 100x cheaper and faster

Why we built Census Embedded

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Playbook

Dynamic Personalization and Segmentation

Lead scoring in your CRM

Prioritizing customer support tickets

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