Sync SQL Server to Google Offline Conversion

Send Offline-Conversion to Google Ads for better targeting & tracking

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Integration in Four Steps

Step 1: Connect Microsoft SQL Server

Connect SQL Server with standard API and ODBC credentials.

Step 2: Connect Google Ads Offline Conversions as a destination

You can use an OAuth flow to connect Census to Google Offline Conversion directly in the Census Connections page.

Step 3: Define the core data that matters for your business

Write a SQL statement. Select the records you want to sync from SQL Server. Census will match records based on the unique identifier you provide (like email or ID).

Step 4: Schedule your sync

Choose your sync frequency with options to transfer data in real time, on a schedule, or triggered via our API.

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Where can you sync your Microsoft SQL Server in Google Ads Offline Conversions?

A single source of truth in all your tools

Census is the easiest way to share a consistent view of your data across your entire business. Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.

Create trust in consistent metrics
Automate confidently with clean data
Simplify your data integration strategy
Improve data security and visibility

Helping business & data teams collaborate at

Advantages of Census

Build once. Reuse everywhere.

Once you define your models in dbt or in Census, you can sync them to all your tools, so every team is using the same data to achieve their goals.

No more CSV files & Python scripts

Focus on improving data quality and collaboration, not writing custom code to integrate with Go-t0-Market tools. Census takes care of getting the data into the hands of your business team. No engineering favors required.

It just works. At scale.

Whether you sync 100 records or 100 billion, we will keep your data in sync across your warehouse and your business tools. Census automatically navigates API failures and monitors errors to keep you aware of worst case scenarios.

Data Activation Use Cases

Syncing from Microsoft SQL Server

Microsoft SQL Server is a relational database management system (RDBMS) that supports a wide variety of transaction processing, business intelligence (BI) and data analytics applications.

Now you can use the data in Microsoft SQL Server for more than just analytics and BI. With Amazon Microsoft SQL Server you can operationalize your data across your entire customer data stack.

Learn how to use Census with 👉 our Microsoft SQL Server docs

Syncing to Google Ads Offline Conversions

Google Ads is an online advertising platform with many features to help you target, re-engage and reach your customers. With Census, you can sync your Offline Conversions, to optimize your ad spend where you need it most to find your best leads and customers.

Learn how to use Census with 👉 our Google Ads Offline Conversions docs