Sync SQL Server to Marketo
Sync your contacts with more customer data to improve campaign performance.
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Integration in Four Steps
Step 1: Connect Microsoft SQL Server
Connect SQL Server with standard API and ODBC credentials.
Step 2: Connect Marketo as a destination
You can connect to Adobe Marketo Engage by creating an API key and providing it to Census in an intuitive interface.
Step 3: Define the core data that matters for your business
Write a SQL statement. Select the records you want to sync from SQL Server. Census will match records based on the unique identifier you provide (like email or ID).
Step 4: Schedule your sync
Choose your sync frequency with options to transfer data in real time, on a schedule, or triggered via our API.
Get a demoWhere can you sync your Microsoft SQL Server in Marketo?
Lead API
The Marketo Lead’s API provides a large set of capabilities for simple CRUD applications against lead records, as well as the ability to modify a lead’s membership in static lists and programs, and initiate Smart Campaign processing for leads.
API Docs DescriptionNamed Accounts
Marketo offers a set of APIs for performing CRUD operations on named accounts for use with Marketo ABM. These APIs follow the standard interface pattern for lead database APIs, providing Describe, Create/Update, Delete, and Query options.
API DocsSmart List API
Marketo offers a set of REST APIs for performing operations on smart lists. These APIs follow the standard interface pattern for asset APIs providing Query, Delete, and Clone options. These APIs are supported for user-created Smart Lists only.
API DocsStatic Lists
Marketo offers a set of REST APIs for performing CRUD operations on static lists. These APIs follow the standard interface pattern for asset APIs providing Query, Create, Update, and Delete options. The list membership endpoints provide ability to add, remove, and query static list members. In addition, you can query static list membership.
API Docs
A single source of truth in all your tools
Census is the easiest way to share a consistent view of your data across your entire business. Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.
- Create trust in consistent metrics
- Automate confidently with clean data
- Simplify your data integration strategy
- Improve data security and visibility
Helping business & data teams collaborate at
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Advantages of Census
Build once. Reuse everywhere.
Once you define your models in dbt or in Census, you can sync them to all your tools, so every team is using the same data to achieve their goals.
No more CSV files & Python scripts
Focus on improving data quality and collaboration, not writing custom code to integrate with Go-t0-Market tools. Census takes care of getting the data into the hands of your business team. No engineering favors required.
It just works. At scale.
Whether you sync 100 records or 100 billion, we will keep your data in sync across your warehouse and your business tools. Census automatically navigates API failures and monitors errors to keep you aware of worst case scenarios.
Census is the #1 Data Activation and Reverse ETL platform
“Census is a big part of how we drive net new business and greatly reduce costs using data.”
