Sync SQL Server to Customer.io

Use your 360° customer data in Customer.io to build more granular segments, send hyper-personalized messages, and power omnichannel campaigns

Get a demo Try for free
Microsoft SQL Server
census-logo
Customer.io
Customer.io
blur-background-2
data-part-for-integration-uses-illustration
phil-collins
Customer.io
Microsoft SQL Server

Integration in Four Steps

Step 1: Connect Microsoft SQL Server

Step 2: Connect Customer.io as a destination

You can connect to Customer.io by creating an API key in Customer.io and providing it to Census in an intuitive interface.

Step 3: Define the core data that matters for your business

Step 4: Schedule your sync

Choose your sync frequency with options to transfer data in real time, on a schedule, or triggered via our API.

Get a demo

Where can you sync your Microsoft SQL Server in Customer.io?

Collection API

A collection is a new type of data in Customer.io that’s separate from people or events in your account. They represent any set of “things” that exist in your business. For instance, a Collection could be a list of upcoming events, promotions/coupons, or available classes.

API Docs Description

Customer

Customers are objects that can be added, modified, suppressed, or unsuppressed people (referred to as "customers" in our APIs). You can also use these endpoints to set attributes on people.

API Docs Description

Device

Customers can have more than one device. Use this method to add iOS and Android devices to, or update devices for, a customer profile.

API Docs Description

Event

Use customer events to trigger campaigns or add users to segments. You can attribute events directly to customers, or incorporate anonymous events to send invitation emails. Trac

API Docs Description

A single source of truth in all your tools

Census is the easiest way to share a consistent view of your data across your entire business. Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.

  • Create trust in consistent metrics
  • Automate confidently with clean data
  • Simplify your data integration strategy
  • Improve data security and visibility

Trusted by companies you know

docker
bill
health-union
algolia
mixpanel
drizly
invision
rippling
Zip logo
figs
docker
bill
health-union
algolia
mixpanel
drizly
invision
rippling
Zip logo
figs

Advantages of Census

Build once. Reuse everywhere.

Once you define your models in dbt or in Census, you can sync them to all of the tools, so every team is using the same data to achieve their goals.

No more CSV files & Python scripts

Focus on building a data stack and improving data quality, not writing custom code to integrate with Sales & Marketing tools. Census takes care of getting the data into the hands of your business team. No Engineering favors required.

It just works. At scale.

Whether you sync 100 records or 100 million, we will keep your data in sync across your warehouse and your business tools. Census automatically navigates API failures and monitoring keeps you aware of worst case scenarios.

platform multisource census sql

Data Activation Use Cases

Syncing from Microsoft SQL Server

Now you can use the data in Microsoft SQL Server for more than just analytics and BI. With Amazon Microsoft SQL Server you can operationalize your data across your entire customer data stack.

Learn how to use Census with 👉 our Microsoft SQL Server docs

Syncing to Customer.io

Customer.io is an automated messaging platform that helps marketing teams create personalized customer interactions that drive acquisition, engagement, and retention via data-driven emails, SMS messages and push notifications.

Learn how to use Census with 👉 our Customer.io docs

Census is the Data Activation platform of choice for companies who value scalability, observability, and performance.

#5 in the Top 50 Best Software Products of 2023
The Leader in Reverse ETL on G2, 4 quarters in a row 🏆

best software awards 2023
best ROI winter 2023
leader summer 2022
fall leader 2022
winter leader 2023