We're back with another OA Book Club round up! Here's a recap of the first half of our newly selected book, Data Teams: A Unified Management Model for Successful Data-Focused Teams.
Getting reliable access to data is one of the toughest challenges faced by data teams today. Here's how Census's data activation paired with Fivetran’s new Quickstart data models can help.
To level up your marketing campaigns, you have to target more than just the contacts you’re collecting in your CRM.you’re leaving all your golden growth opportunities on the table.
Rather than blindly throwing money at data problems as they arise, you’ll get more bang for your buck by bringing in a data consultant. Here are some aspects to consider before starting that journey.
Google Cloud has announced new BigQuery editions with flexible pricing options to cater to your team's diverse data needs. Here's what that means for you.
User-friendly graphic design app, Canva, has changed the way people design. Check out what Matthew Castino, lifecycle data lead, had to say about why a traditional CDP wasn't going to cut it for them.
Despite supporting 150+ destinations, users ask “Can I pull my data on demand?” Today that answer is yes! The Entity API enables instant access to 360° warehouse data in your website, app, or internal tool without extra engineering.
By 2023, marketers are brought into the why of data activation, but so long as we continue to rely on out-of-the-box CDPs, we won’t (to our data teams’ dismay) have nailed the how.
We believe your data deserves the same care and attention as production-grade software. Excited to announce Git-backed Models, a bi-directional Git integration that brings peer review, version control, and auditability to Reverse ETL workflows.
Introducing our new Datadog integration to help data teams guarantee the health of their business-critical pipelines. Centralize your monitoring within Datadog and create customized alerts for all your reverse ETL syncs. Stay ahead of data surprises!
We're excited to announce Quick Search for faster navigation and action in Census. Just hit cmd⌘/ctrl + K, or click on the search box, to search across your entities, segments, datasets, and syncs from anywhere in the app.