Featured Posts

Introducing the Universal Data Platform
Introducing the Universal Data Platform
Bad data causes bad customer experiences We’ve all experienced some version of this nightmare: We call the cable company about a problem, and they ask us to repeat who we are...
Sean Lynch
23 July 2024
Toward a Universal Data Platform
Toward a Universal Data Platform
Reverse ETL induced demand for data When we built our original data pipelines (aka. reverse ETL), we created a new gold standard for turning analytics & insights into action. With...
Boris Jabes
23 July 2024
PacSun Adopts Census Embedded in SoundCommerce
PacSun Adopts Census Embedded in SoundCommerce
Read the original press release on BusinessWire here.
Katy Yuan
22 July 2024
Best Practices
Census: Pioneering the Future of Martech
Katy Yuan
23 July 2024
While customer data platforms (CDPs) were once hailed as the ultimate tool for managing customer data, Census isn’t the only...
Product News
Introducing the Universal Data Platform
Sean Lynch
23 July 2024
Bad data causes bad customer experiences We’ve all experienced some version of this nightmare: We call the cable company...
Product News
Toward a Universal Data Platform
Boris Jabes
23 July 2024
Reverse ETL induced demand for data When we built our original data pipelines (aka. reverse ETL), we created a new gold...
Product News
PacSun Adopts Census Embedded in SoundCommerce
Katy Yuan
22 July 2024
Read the original press release on BusinessWire here.
Product News
Census Acquires Fulcrum to Enhance AI-First Data Collaboration and Modeling
Boris Jabes
17 July 2024
We’re thrilled to announce that Census has acquired Fulcrum, an AI-first growth platform for business teams. This strategic...
Product News
Census Computed Columns: Last Mile Data Transformation Made Simple
Sylvain Giuliani
13 June 2024
Hey data folks — do any of these “quick requests” sound familiar?
Product News
Census is Snowflake's Marketing Application Partner of the Year 2024
Katy Yuan
4 June 2024
We’re thrilled to announce that Census has been named Snowflake’s Marketing Application Partner of the Year 2024! 🎉
Tutorials
Transforming data Before Syncing with Census Datasets
Sylvain Giuliani
29 May 2024
The Problem: Your good data is always one request away. Your data team built some great data models in your warehouse; it...
Product News
Census Datasets: The first step toward collaborative data transformation
Sylvain Giuliani
29 May 2024
Late nights, long hours, and a constant string of tickets and feedback are the reality for most data and IT teams today. As...
Product News
Introducing Embedded Reverse ETL Syncs, the future of SaaS integrations
Sean Lynch
22 May 2024
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