Sync Google Sheets to Pipedrive

Sync Google Sheets data to Pipedrive

Accelerate your pipeline from lead to close with customer data from your data warehouse
Want to do more than just look at Pipedrive data in Google Sheets? Census makes it easy to sync data from a single source of truth (data warehouse or database) to operational systems like Pipedrive to create data consistency across BI and operational tools.
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Pipedrive icon
360º Customer Profiles
Personalized Campaigns
Lead Scoring
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data models for sync illustration

Sync Google Sheets to Pipedrive

Accelerate your pipeline from lead to close with customer data from your data warehouse

Start for free
Google Sheets icon
Pipedrive icon
360º Customer Profiles
Personalized Campaigns
Lead Scoring
data part for integration uses illustrationimage part for integration uses illustration

Integration in Four Steps

Step 1: Connect Google Sheets

Census lets you sync data from Google Sheets as a source. Connect a Google Sheets by authenticating with Google and choosing the sheet you want to connect.

Step 2: Connect Pipedrive

You can connect to Pipedrive by creating an API key in Pipedrive and providing it to Census in an intuitive interface.

Step 3: Define the core data that matters for your business

Write a SQL Statement. Select the records you want to sync from Google Sheets. Census will match records based on the unique identifier you provide (like email or ID).

Step 4: Schedule your sync

Choose your sync frequency with options to transfer data continuously, on a schedule, or triggered via our API.

Step 1: Connect a single source of truth

Connect to your Google Sheets data source using standard API or ODBC credentials.

Step 2: Connect Pipedrive

You can use an OAuth log-in flow to connect Census to Pipedrive directly via the Census Connections page.

Step 3: Define the core data that matters for your business

Write a SQL Statement. Select the records you want to sync from your Google Sheets data source. Census will match records based on the unique identifier you provide (like email or ID).

Step 4: Schedule your sync

Choose your sync frequency with options to transfer data continuously, on a schedule, or triggered via our API.

Where can you sync your Google Sheets data in Pipedrive?

User Object

Users are people with access to your Pipedrive account. A user may belong to one or many Pipedrive accounts, so deleting a user from one Pipedrive account will not remove the user from the data store if he/she is connected to multiple accounts. Users should not be confused with persons.

Stage

Stage is a logical component of a pipeline, and essentially a bucket that can hold a number of deals. In the context of the pipeline a stage belongs to, it has an order number which defines the order of stages in that pipeline.

Persons

Persons are your contacts, the customers you are doing deals with. Each person can belong to an organization. Persons should not be confused with users.

Organization

Organizations are companies and other kinds of organizations you are making deals with. Persons can be associated with organizations so that each organization can contain one or more persons.

Notes

Notes are pieces of textual (HTML-formatted) information that can be attached to deals, persons and organizations. Notes are usually displayed in the UI in chronological order – newest first – and in context with other updates regarding the item they are attached to. The maximum note size is approximately 3,000,000 characters (or 3MB per note).

Deals

Deals represent ongoing, lost or won sales to an organization or to a person. Each deal has a monetary value and must be placed in a stage. Deals can be owned by a user, and followed by one or many users. Each deal consists of standard data fields but can also contain a number of custom fields.

A single source of truth in all your tools

Census is the easiest way to share a consistent view of your data across your entire business.  Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.

  • Create trust in consistent metrics
  • Automate confidently with clean data
  • Simplify your data integration strategy
  • Improve data security and visibility

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Advantages of Census

Build once. Reuse everywhere.

Once you define your models in dbt or in Census, you can sync them to all of the tools, so every team is using the same data to achieve their goals.

No more CSV files & Python scripts

Focus on building a data stack and improving data quality, not writing custom code to integrate with Sales & Marketing tools. Census takes care of getting the data into the hands of your business team. No Engineering favors required.

It just works. At scale.

Whether you sync 100 records or 100 million, we will keep your data in sync across your warehouse and your business tools. Census automatically navigates API failures and monitoring keeps you aware of worst case scenarios.

Syncing to Census from multiple sources, showing SQL language.

Operational Analytics Use Cases

Syncing from Google Sheets

Connecting to Google Sheets

Google Sheets, can also be used as a source where you can easily and quickly sync your CSV data to your CRM or Marketing Ad platforms to drive better user experiences and revenue. Google Sheets, can also be used as a source to easily and quickly sync your CSV data to do real-time financial modeling and maintain reporting consistency.

Now you can use the data in Google Sheets for more than just analytics and BI. With Google Sheets reverse ETL you can operationalize your data across your entire customer data stack.

Learn how to use Census with 👉 our Google Sheets Docs

Syncing to Pipedrive

Pipedrive is a sales management tool that helps you track your sales pipeline, manage your leads, and close more deals.

With the Pipedrive integration, Census can sync your important data, from the most popular data warehouses and sources, which will allow you to get better organized so you can save your time to focus on your rich customer and account profiles and sales deals.

Learn how to use Census with 👉 our Pipedrive Docs

Census connects to Google Sheets through your data source and syncs data to Pipedrive. With 50+ integrations (and counting!) and transparent pricing, it’s never been easier to start operationalizing your data. This is what we like to call Reverse ETL.

Census connects to Google Sheets and syncs data to Pipedrive. With 50+ integrations (and counting!) and transparent pricing, it’s never been easier to start operationalizing your data. This is what we like to call Reverse ETL.

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Census is the Reverse ETL platform of choice for companies who value scalability, observability, and performance.

Performance. Support. Quality. Just three of the reasons Census is the #1 rated Reverse ETL platform on G2.
Here's what reviewers on G2 have to say

"A fantastic tool that is only getting better."

Matthew C
Analytics Engineer

"Like that infomercial rotisserie — you just set it and forget it"

Matt N
Head of Growth

"Census just works"

Eric B
Director of Project Management

“An indispensable tool for BizOps and Go-to-market teams”

Michael T
Business Operations

I used to develop reverse ETL systems with Python and Airflow for destinations like Eloqua, Mixpanel, Braze, Intercom, and Salesforce. Every destination requires different data types, formats, rate limits, and API requests. Census saves me from maintaining my custom code, so I can spend more time to optimize the system itself.

Frances Fang
Sr Data Engineer

Census takes what the analytics team does out of static dashboards and into tools that the rest of the company uses, allowing us to actually deliver on the promise of being “data driven”.

Matt Nicosia
Director of Growth

"A fantastic tool that is only getting better."

Matthew C
Analytics Engineer

"Like that infomercial rotisserie — you just set it and forget it"

Matt N
Head of Growth

"Census just works"

Eric B
Director of Project Management

“An indispensable tool for BizOps and Go-to-market teams”

Michael T
Business Operations
We make it easy to switch to Census.
Your Customer Success team will partner with you every step of the way to make sure you and your team are set up for long term success.

From your data warehouse to your favorite apps. Without code or engineers.

Start using Census today by booking a demo with one of our experts.