Featured Posts

Census Joins Forces with Fivetran
Census Joins Forces with Fivetran
Census is joining Fivetran to unify ETL, Reverse ETL, and Master Data Management—creating the first end-to-end platform for trusted, activated data.
Boris Jabes
1 May 2025
Census Entity Resolution: Golden records for your data ecosystem
Census Entity Resolution: Golden records for your data ecosystem
Census Entity Resolution eliminates duplicate records across your data ecosystem, creating golden records that power all your business applications.
Arjit Jaiswal
15 April 2025
Embedded Segment Builder: Powerful audience creation for your platform
Embedded Segment Builder: Powerful audience creation for your platform
Census's Embedded Segment Builder lets your customers create powerful audience segments and activate them across 200+ integrations.
Arjit Jaiswal
7 April 2025
Best Practices
Two lessons in implementing DIY & OOTB reverse ETL tools | Census
Sarah Krasnik
18 August 2021
Set yourself up for success w/ reverse ETL tools & check out these lessons in implementing both DIY & pre-built options.
Best Practices
Guide to fraud prediction models | Census
Terence Shin
6 August 2021
In this primer on fraud prediction models, we'll look at the different types, features, and evaluation methods you can use for your use case.
Product News
How we chose our colors, typography & logo | Census rebrand
Matt Yow
28 July 2021
Surprise! Census has a new look. Here's a deep dive into how we decided on our new color, typography, and logo design.
Best Practices
Data-driven lead scoring for marketing analysts | Census
Anthony Mandelli
21 July 2021
Lead scoring can help you identify your most promising customers, and nurture the rest on their customer journey. Read this guide to learn how.
Tutorials
How to Export CSV Data from Snowflake | Census
Trevor Fox
15 July 2021
Here's our guide to moving the data you need from Snowflake to the tools, cloud platforms, and reports you love via CSV.
Tutorials
Marketing mix modeling: Python tutorial with example dataset | Census
Terence Shin
12 July 2021
Data can help turn your marketing from art into measured science. Here's a primer on how you can harness marketing mix modeling in Python to level up your efforts and insights.
Tutorials
Write to custom contact records w/ the HubSpot API | Census
Michel Zurkirchen
7 July 2021
Frustrated you can't leverage all your data in HubSpot? Here's a quick & dirty guide to writing to custom contacts w/ the HubSpot API & Python.
Tutorials
How to Hack It: Postgres to Google Sheets w/ Python | Census
Ollie Glass
1 July 2021
Need to move all your customer data from Postgres into Google Sheets with Python? Here's a quick guide to get from A to B (and a shortcut).
Product News
Trigger syncs from DAGs w/ our Airflow Provider | Census
Sylvain Giuliani
29 June 2021
Sync scheduling shouldn't stress anyone out. That's why we're excited to announce our newest data orchestration improvement: the Airflow Provider.
Product News
Census officially SOC 2 Type 2 compliant | Census
Sylvain Giuliani
25 June 2021
We know customer data security is more important than ever. So we're excited to announce we're officially SOC 2 Type 2 compliant.