Featured Posts

Census Joins Forces with Fivetran
Census Joins Forces with Fivetran
Census is joining Fivetran to unify ETL, Reverse ETL, and Master Data Management—creating the first end-to-end platform for trusted, activated data.
Boris Jabes
1 May 2025
Census Entity Resolution: Golden records for your data ecosystem
Census Entity Resolution: Golden records for your data ecosystem
Census Entity Resolution eliminates duplicate records across your data ecosystem, creating golden records that power all your business applications.
Arjit Jaiswal
15 April 2025
Embedded Segment Builder: Powerful audience creation for your platform
Embedded Segment Builder: Powerful audience creation for your platform
Census's Embedded Segment Builder lets your customers create powerful audience segments and activate them across 200+ integrations.
Arjit Jaiswal
7 April 2025
Product News
Census now available on EU servers, ensuring GDPR compliance
Jeff Sloan
30 August 2022
Customers can now choose to process all their data within the European Union (EU). Establishing European data residency is part of Census’s commitment to data handling best practices and meeting the latest security and privacy standards, especially GDPR.
Best Practices
Drive effective E-Commerce ad targeting with rETL | Census
Ross Katz
24 August 2022
Your data warehouse can't be a "be-all end-all" solution for critical data insights. Learn how data and ops teams can leverage rETL to complete the value chain for your E-Commerce business.
Tutorials
Three methods for sending data from BigQuery to Slack | Census
Michel Zurkirchen
22 August 2022
How can you sync your data from BigQuery to Slack? We've got 3 methods to help you get your data from A to B: One manual, one automated using APIs, and one using Census rETL.
Interviews
Emmanuel O.'s review of the CoRise 4-week Analytics Engineering with dbt course | Census
Parker Rogers
19 August 2022
Want a first-hand review of the CoRise 4-week Analytics Engineering with dbt course? Check out what Stand Out Data Show scholarship winner Emmanuel O. had to say about his experience.
Tutorials
Redshift UNLOAD command: SQL, SDK, and CLI examples | Census
Volodymyr Grin
18 August 2022
How do you UNLOAD data from Amazon Redshift? We're laying out three examples, so you know exactly what options are available to you and how to execute them. Welcome to your complete guide to the Redshift unload command.
Product News
Census is the Leader in the new G2 Reverse ETL category
Katy Yuan
17 August 2022
G2, the world’s largest technology review site, names Census the Leader in the G2 Grid® for Reverse ETL! Reverse ETL was just created as the newest G2 software category, further validating the demand for making data actionable.
Product News
Towards Data Contracts with Census: Iterate faster in dbt without breaking business workflows
Katy Yuan
15 August 2022
Census takes the first step towards enabling Data Contracts for Reverse ETL by integrating with your data CI/CD process. We’re releasing dbt Continuous Integration (CI) Checks to give you an early warning if you're going to break your workflows when you make a change – directly within your GitHub pull request.
Best Practices
Tips for starting your data career | Census
Nicole Mitich
9 August 2022
When starting a data career, you can be overwhelmed by the available options. Stay calm, be confident in your abilities, and always seek out chances to learn.
Interviews
How Hugo used data to increase conversions with personalized emails | Census
Roslyn Coutinho
5 August 2022
Hugo, a meeting productivity hub, helps businesses to prepare for meetings, take notes, and simplify meeting workflows for entire teams. Darren Chait, their COO & co-founder, joined us to chat about how he used their data to personalize emails and drive conversions.
Product News
Census is a Snowflake Premier Technology Partner for Reverse ETL
Katy Yuan
4 August 2022
Mutual customers like Canva, TripActions, Figma, and Notion use Census to sync data from Snowflake into the business tools they use every day. Reverse ETL makes it easier than ever to scale the impact of data and analytics. With Census, every team has the data they need to act and automate with confidence.