Connect your data warehouse to mParticle's integration library
Connect your data warehouse to mParticle's integration library
mParticle provides an HTTP-based Events API that can be used to collect data from your backend systems.
Census is the easiest way to share a consistent view of your data across your entire business. Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.
Once you define your models in dbt or in Census, you can sync them to all of the tools, so every team is using the same data to achieve their goals.
Focus on building a data stack and improving data quality, not writing custom code to integrate with Sales & Marketing tools. Census takes care of getting the data into the hands of your business team. No Engineering favors required.
Whether you sync 100 records or 100 million, we will keep your data in sync across your warehouse and your business tools. Census automatically navigates API failures and monitoring keeps you aware of worst case scenarios.
dbt (data build tool) is a data modeling and data management tool that enables analytics engineers to transform data in their warehouses by simply writing select statements. dbt handles turning these select statements into tables and views. dbt approach to data modeling is the leading paradigm for ELT (Extract, Load, Transform). It makes it easy to transform data that has been delivered to the data warehouse via an ETL tool like Fivetran, Stitch, or Airbyte. Census has a native integration with dbt that expands the reach of your trustworthy models by putting them into the places where business teams can take action.
mParticle is a Customer Data Platform that collects and cleans customer data, then connects it to 300+ product analytics, A/B testing, marketing, and data warehousing tools through an API.
"A fantastic tool that is only getting better."
“An indispensable tool for BizOps and Go-to-market teams”
“Census just works”
“Like that infomercial rotisserie — you just set it and forget it”
Start using Census today by booking a demo with one of our experts.