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For Data Teams
Connect your warehouse to all your apps with Reverse ETL — today.
Read more →
For Marketing Teams
Build audiences with the most complete Customer 360
Read more →
By Industry
Product-Led Growth
Get product analytics into the hands of every team to drive conversions
Direct-to-Consumer
Create unique brand journeys by activating first-party customer data
Marketplaces
Provide frictionless experiences for both providers and consumers
Other Teams
Sales
Prioritize high value conversations with a Customer 360 view in your CRM
Success
Proactively prevent churn with customer health scores and alerts
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Sync dbt to Shopify

Sync dbt data to Shopify

Personalize, segment, and target your Shopify customers
Want to do more than just look at Shopify data in dbt? Census makes it easy to sync data from a single source of truth (data warehouse or database) to operational systems like Shopify to create data consistency across BI and operational tools.
Get a demoTry for free
Census logo
Data Build Tool (dbt)
Shopify icon
360º Customer Profiles
Enrich Product Catalog
Bulk Modify Products
Census logo
data models for sync illustration

Sync dbt to Shopify

Personalize, segment, and target your Shopify customers

Book A DemoStart your free trial
Start for free
Data Build Tool (dbt)
Shopify icon
360º Customer Profiles
Enrich Product Catalog
Bulk Modify Products
data part for integration uses illustrationimage part for integration uses illustration

Integration in Four Steps

Step 1: Connect dbt

Connect to your dbt repo, select a branch that you'd like to use, and tag your models with "census" to make them available.

Step 2: Connect Shopify as a destination

You can use an OAuth log-in flow to connect Census to Shopify directly via the Census Connections page.

Step 3: Define the core data that matters for your business

Write a SQL Statement. Select the records you want to sync from dbt. Census will match records based on the unique identifier you provide (like email or ID).

Step 4: Schedule your sync

Choose your sync frequency with options to transfer data continuously, on a schedule, or triggered via our API.

Step 1: Connect a single source of truth

Connect to your dbt data source using standard API or ODBC credentials.

Step 2: Connect Shopify

You can use an OAuth log-in flow to connect Census to Shopify directly via the Census Connections page.

Step 3: Define the core data that matters for your business

Write a SQL Statement. Select the records you want to sync from your dbt data source. Census will match records based on the unique identifier you provide (like email or ID).

Step 4: Schedule your sync

Choose your sync frequency with options to transfer data continuously, on a schedule, or triggered via our API.

Get a demo
Where can you sync your dbt data in Shopify?

Inventory levels

An inventory level represents the quantities of an inventory item for a location.

Customer

The Customer resource stores information about a shop's customers, such as their contact details, their order history, and whether they've agreed to receive email marketing.

Product Variant

A variant can be added to a Product resource to represent one version of a product with several options. The Product resource will have a variant for every possible combination of its options. Each product can have a maximum of three options and a maximum of 100 variants.

Product

The Product resource lets you update and create products in a merchant's store. You can use product variants with the Product resource to create or update different versions of the same product. You can also add or update product images.

A single source of truth in all your tools

Census is the easiest way to share a consistent view of your data across your entire business.  Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.

  • Create trust in consistent metrics
  • Automate confidently with clean data
  • Simplify your data integration strategy
  • Improve data security and visibility

Trusted by companies you know

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Read our customer stories

Advantages of Census

Build once. Reuse everywhere.

Once you define your models in dbt or in Census, you can sync them to all of the tools, so every team is using the same data to achieve their goals.

No more CSV files & Python scripts

Focus on building a data stack and improving data quality, not writing custom code to integrate with Sales & Marketing tools. Census takes care of getting the data into the hands of your business team. No Engineering favors required.

It just works. At scale.

Whether you sync 100 records or 100 million, we will keep your data in sync across your warehouse and your business tools. Census automatically navigates API failures and monitoring keeps you aware of worst case scenarios.

Syncing to Census from multiple sources, showing SQL language.

Data Activation Use Cases

Syncing from dbt

Connecting to dbt

dbt (data build tool) is a data modeling and data management tool that enables analytics engineers to transform data in their warehouses by simply writing select statements. dbt handles turning these select statements into tables and views. dbt approach to data modeling is the leading paradigm for ELT (Extract, Load, Transform). It makes it easy to transform data that has been delivered to the data warehouse via an ETL tool like Fivetran, Stitch, or Airbyte. Census has a native integration with dbt that expands the reach of your trustworthy models by putting them into the places where business teams can take action.

Now you can use the data in dbt for more than just analytics and BI. With dbt reverse ETL you can operationalize your data across your entire customer data stack.

Learn how to use Census with 👉 our dbt Docs

Syncing to Shopify

Shopify is an e-commerce company that provides tools to grow and manage retail businesses of any size.

Shopify ads are built to drive the success of small businesses and e-commerce. With Shopify ads, businesses can drive sales, gain more customers, and increase higher conversion rates for e-commerce businesses.

Learn how to use Census with 👉 our Shopify Docs

Census connects to dbt through your data source and syncs data to Shopify. With 50+ integrations (and counting!) and transparent pricing, it’s never been easier to start operationalizing your data. This is what we like to call Reverse ETL.

Census connects to dbt and syncs data to Shopify. With 50+ integrations (and counting!) and transparent pricing, it’s never been easier to start operationalizing your data. This is what we like to call Reverse ETL.

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Census is the Data Activation platform of choice for companies who value scalability, observability, and performance.

#5 in the Top 50 Best Software Products of 2023The Leader in Reverse ETL on G2, 5 quarters in a row 🏆
Here's what reviewers on G2 have to say

"A fantastic tool that is only getting better."

Matthew C
Analytics Engineer

“An indispensable tool for BizOps and Go-to-market teams”

Michael T
Business Operations

“Census just works”

Eric B
Director of Project Management

“Like that infomercial rotisserie — you just set it and forget it”

Matt N
Head of Growth

"A fantastic tool that is only getting better."

Matthew C
Analytics Engineer

“An indispensable tool for BizOps and Go-to-market teams”

Michael T
Business Operations

“Census just works”

Eric B
Director of Project Management

“Like that infomercial rotisserie — you just set it and forget it”

Matt N
Head of Growth

Census takes what the analytics team does out of static dashboards and into tools that the rest of the company uses, allowing us to actually deliver on the promise of being “data driven”.

Matt Nicosia
Director of Growth

I used to develop reverse ETL systems with Python and Airflow for destinations like Eloqua, Mixpanel, Braze, Intercom, and Salesforce. Every destination requires different data types, formats, rate limits, and API requests. Census saves me from maintaining my custom code, so I can spend more time to optimize the system itself.

Frances Fang
Sr Data Engineer

“My favorite tool in our martech stack!!”

Allison K
Growth Marketing Manager
We make it easy to switch to Census.
Our Customer Success team will partner with you every step of the way to make sure you and your team are set up for long term success.
Start for freeGet a demo

From your data warehouse to your favorite apps. Without code or engineers.

Start using Census today by booking a demo with one of our experts.

Start your free trialBook a demo