🔥 Join us Thursday, December 9th: Tracking core events in a cookieless world 👉 Reserve your spot now!
🙌 Census Event: Reverse ETL vs CDP. Is there one clear winner? Register now to join us this January 25.

Sync Snowflake to Google Ads

Target the audiences that really matter with custom Google Ads Audiences

Snowflake icon
Google Ads icon
Dynamic Audiences
Lookalike Audiences

Integration in Three Steps

Step 1. Connect your source and destination

Connect your tools with standard API and ODBC credentials in an intuitive interface. Need to add team members? There are no limits on account users.

Step 2. Write a SQL Statement

Select the records you want to sync from your source. Census will match records based on the unique identifier you provide (like email or ID)

Step 3. Schedule your Sync

Choose your sync frequency with options to transfer data continuously, on a schedule, or triggered via our API.

Integration in Four Steps

Step 1: Connect Snowflake

Connect Snowflake with standard API and ODBC credentials.

Step 2: Connect Google Ads

You can use an OAuth log-in flow to connect Census to Google Ads directly via the Census Connections page.

Step 3: Define the core data that matters for your business

Write a SQL Statement. Select the records you want to sync from Snowflake. Census will match records based on the unique identifier you provide (like email or ID).

Step 4: Schedule your sync

Choose your sync frequency with options to transfer data continuously, on a schedule, or triggered via our API.

Syncing to Census from multiple sources, showing SQL language.

Trusted by companies you know

Loom logo
Fivetran logo
Notion logo
Figma logo
dbt logo
Mode Analytics logo
Clearbit logo
Masterclass logo
Canva logo
Read our Customer Stories

Advantages of Census

Build once. Reuse everywhere.

Once you define your models in dbt or in Census, you can sync them to all of the tools, so every team is using the same data to achieve their goals.

No more CSV files & Python scripts

Focus on building a data stack and improving data quality, not writing custom code to integrate with Sales & Marketing tools. Census takes care of getting the data into the hands of your business team. No Engineering favors required.

It just works. At scale.

Whether you sync 100 records or 100 million, we will keep your data in sync across your warehouse and your business tools. Census automatically navigates API failures and monitoring keeps you aware of worst case scenarios.

Syncing to Census from multiple sources, showing SQL language.

Syncing from Snowflake

Snowflake is a single, global platform that enables critical data workloads and serves a wide range of technology areas, including data integration, business intelligence, advanced analytics, and security & governance. Snowflake's data warehouse is built on top of the Amazon Web Services, Google Cloud Platform, and Microsoft Azure cloud infrastructure. It provides support for programming languages like Go, Java, and more. In Snowflake's data analytics platform, you can build your complete customer data platform to build customer profiles to help you understand individual customers, providing specific information as well as overall trends, derived from analysis. Get these comprehensive unified customer profiles to sync them to your everyday business tools to build better customers experiences and grow business revenue.

Learn how to use Census with 👉 our Snowflake Docs

Syncing to Google Ads

Google Ads is an online advertising platform with many features to help you target, re-engage and reach your customers. You can easily maintain your audience lists, such as Customer Match, in Google Ads to retarget and re-engage your users.

With the Google Ads integration, Census can sync your data, from the most popular data warehouses and sources, to where you need it most. By operationalizing your data, you can maximize your time, and focus on the things that matter most to you.

Learn how to use Census with 👉 our Google Ads Docs

From your data warehouse to your favorite apps. Without code or engineers.

Start using Census today by booking a demo with one of our experts.

Illustration of a data stack from multiple data sources.