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Sync Looker to Google Ads

Target the audiences that really matter with custom Google Ads Audiences

Looker icon
Google Ads icon
Dynamic Audiences
Lookalike Audiences

Integration in Three Steps

Step 1. Connect your source and destination

Connect your tools with standard API and ODBC credentials in an intuitive interface. Need to add team members? There are no limits on account users.

Step 2. Write a SQL Statement

Select the records you want to sync from your source. Census will match records based on the unique identifier you provide (like email or ID)

Step 3. Schedule your Sync

Choose your sync frequency with options to transfer data continuously, on a schedule, or triggered via our API.

Integration in Four Steps

Step 1: Connect Looker

Connect Looker with your Looker API3 credentials and select the Look from which you would like to sync from. Then, with standard API credentials.

Step 2: Connect Google Ads

You can use an OAuth log-in flow to connect Census to Google Ads directly via the Census Connections page.

Step 3: Define the core data that matters for your business

Connect Census to Looker so you can use existing Looker Looks as sources for your syncs.

Step 4: Schedule your sync

Choose your sync frequency with options to transfer data continuously, on a schedule, or triggered via our API.

Syncing to Census from multiple sources, showing SQL language.

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Read our Customer Stories

Advantages of Census

Build once. Reuse everywhere.

Once you define your models in dbt or in Census, you can sync them to all of the tools, so every team is using the same data to achieve their goals.

No more CSV files & Python scripts

Focus on building a data stack and improving data quality, not writing custom code to integrate with Sales & Marketing tools. Census takes care of getting the data into the hands of your business team. No Engineering favors required.

It just works. At scale.

Whether you sync 100 records or 100 million, we will keep your data in sync across your warehouse and your business tools. Census automatically navigates API failures and monitoring keeps you aware of worst case scenarios.

Syncing to Census from multiple sources, showing SQL language.

Syncing from Looker

Looker, now part of Google Cloud Platform, is a business intelligence and analytics platform with data visualization tools, turn insights into powerful data-driven experiences. In Looker's platform, you can build your complete customer data platform to help you bring your customer insights to life. Get your comprehensive unified customer profiles to sync them to your everyday business tools to build better customer experiences and drive business revenue.

Learn how to use Census with 👉 our Looker Docs

Syncing to Google Ads

Google Ads is an online advertising platform with many features to help you target, re-engage and reach your customers. You can easily maintain your audience lists, such as Customer Match, in Google Ads to retarget and re-engage your users.

With the Google Ads integration, Census can sync your data, from the most popular data warehouses and sources, to where you need it most. By operationalizing your data, you can maximize your time, and focus on the things that matter most to you.

Learn how to use Census with 👉 our Google Ads Docs

From your data warehouse to your favorite apps. Without code or engineers.

Start using Census today by booking a demo with one of our experts.

Illustration of a data stack from multiple data sources.