Sync SQL Server to Segment

Connect your data warehouse to Segment's integration library

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Microsoft SQL Server
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Segment
Segment
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Segment
Microsoft SQL Server

Integration in Four Steps

Step 1: Connect Microsoft SQL Server

Step 2: Connect Segment as a destination

You can connect to Segment by creating an API key in Segment and providing it to Census in an intuitive interface.

Step 3: Define the core data that matters for your business

Step 4: Schedule your sync

Choose your sync frequency with options to transfer data in real time, on a schedule, or triggered via our API.

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Where can you sync your Microsoft SQL Server in Segment?

Personas Profile

The Segment Profile API provides a single API to read user-level and account-level customer data. Segment now allows you to query the entire user or account object programmatically, including the external_ids , traits , and events that make up a user’s journey through your product.

API Docs

Track

The track API call is how you record any actions your users perform, along with any properties that describe the action.

API Docs

A single source of truth in all your tools

Census is the easiest way to share a consistent view of your data across your entire business. Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.

  • Create trust in consistent metrics
  • Automate confidently with clean data
  • Simplify your data integration strategy
  • Improve data security and visibility

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docker
bill
health-union
algolia
mixpanel
drizly
invision
rippling
Zip logo
figs

Advantages of Census

Build once. Reuse everywhere.

Once you define your models in dbt or in Census, you can sync them to all of the tools, so every team is using the same data to achieve their goals.

No more CSV files & Python scripts

Focus on building a data stack and improving data quality, not writing custom code to integrate with Sales & Marketing tools. Census takes care of getting the data into the hands of your business team. No Engineering favors required.

It just works. At scale.

Whether you sync 100 records or 100 million, we will keep your data in sync across your warehouse and your business tools. Census automatically navigates API failures and monitoring keeps you aware of worst case scenarios.

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Data Activation Use Cases

Syncing from Microsoft SQL Server

Now you can use the data in Microsoft SQL Server for more than just analytics and BI. With Amazon Microsoft SQL Server you can operationalize your data across your entire customer data stack.

Learn how to use Census with πŸ‘‰ our Microsoft SQL Server docs

Syncing to Segment

Segment is a data management system with a suite of tools for marketing, product development, and engineering teams. Segment organizes and analyzes data so that your teams can collaborate to make faster decisions driven by sales metrics.

Learn how to use Census with πŸ‘‰ our Segment docs

Census is the Data Activation platform of choice for companies who value scalability, observability, and performance.

#5 in the Top 50 Best Software Products of 2023
The Leader in Reverse ETL on G2, 4 quarters in a row πŸ†

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