Featured Posts
Census Joins Forces with Fivetran
Census is joining Fivetran to unify ETL, Reverse ETL, and Master Data Management—creating the first end-to-end platform for trusted, activated data.
Census Entity Resolution: Golden records for your data ecosystem
Census Entity Resolution eliminates duplicate records across your data ecosystem, creating golden records that power all your business applications.
Embedded Segment Builder: Powerful audience creation for your platform
Census's Embedded Segment Builder lets your customers create powerful audience segments and activate them across 200+ integrations.
Why dbt is disrupting ETL & ELT | Census
Have you started using dbt? If not, here's the TLDR: It's a new tool that is 100x better than your existing ELT process. Learn how it makes ELT better and how easy it is to get started
Turning event data into actionable data | Census
Sure, you may have been tracking event data for some time now, but what should you do with that data besides creating pretty timelines and some basic automation? It's time to transform that data and put it to work
Your guide to revenue cohort analysis | Census
Gather insights pertaining to customer churn, lifetime value, product engagement, stickiness, and more with cohort analysis in SQL.
Why you should choose Snowflake over Redshift | Census
In the market to buy a Cloud warehouse? Look no further than Snowflake. Of course, there are other options, but here's the secret: Snowflake is currently the best. Here's why.
CDP or Data Warehouse? The best CDP is already in your DW | Census
Looking for a CDP? You probably have one that you're not using just wasting away in your data warehouse. Save yourself the money (and headache) by re-using your data warehouse.
Use machine learning to score leads | Census
It's common: Your team has many potential customers but not enough bandwidth to pursue them all. So, you need to prioritize the time of your sales teams and give them the “best” leads. Here's how you should do that.
Enriching your Snowflake data with external functions | Census
Now you can enrich your records, like Users in your warehouse, in a snap. With Snowflakes' External Functions, it's simple to do and a breeze to maintain. Here's how.
Maximize Your Revenue with PQLs: The Guide to SaaS Success
Explore how PQLs can transform your sales strategy and learn actionable tactics for leveraging your product data to supercharge your company's revenue.
Building an Account Hierarchy Model | Census
Build your growing SaaS business with Freemium, product-led growth. Of course, wrangling that massive influx of users and making sense of it to help your sales & marketing team can be tricky. Learn how we helped Notion do it.
How Airbnb democratized their data to empower their employees | Census
Curious about how Airbnb created an internal data university to train its employees? They're now more comfortable with data and use data in every part of their jobs. Here's how.