Sync Snowflake to Customer.io

Use your 360° customer data in Customer.io to build more granular segments, send hyper-personalized messages, and power omnichannel campaigns

Get a demo Try for free
Snowflake
census-logo
Customer.io
Customer.io
blur-background-2
data-part-for-integration-uses-illustration
phil-collins
Customer.io
Snowflake

Integration in Four Steps

Step 1: Connect Snowflake

Connect Snowflake with standard API and ODBC credentials.

Step 2: Connect Customer.io as a destination

You can connect to Customer.io by creating an API key in Customer.io and providing it to Census in an intuitive interface.

Step 3: Define the core data that matters for your business

Write a SQL Statement. Select the records you want to sync from Snowflake. Census will match records based on the unique identifier you provide (like email or ID).

Step 4: Schedule your sync

Choose your sync frequency with options to transfer data in real time, on a schedule, or triggered via our API.

Get a demo

Where can you sync your Snowflake in Customer.io?

Collection API

A collection is a new type of data in Customer.io that’s separate from people or events in your account. They represent any set of “things” that exist in your business. For instance, a Collection could be a list of upcoming events, promotions/coupons, or available classes.

API Docs Description

Customer

Customers are objects that can be added, modified, suppressed, or unsuppressed people (referred to as "customers" in our APIs). You can also use these endpoints to set attributes on people.

API Docs Description

Device

Customers can have more than one device. Use this method to add iOS and Android devices to, or update devices for, a customer profile.

API Docs Description

Event

Use customer events to trigger campaigns or add users to segments. You can attribute events directly to customers, or incorporate anonymous events to send invitation emails. Trac

API Docs Description

A single source of truth in all your tools

Census is the easiest way to share a consistent view of your data across your entire business. Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.

  • Create trust in consistent metrics
  • Automate confidently with clean data
  • Simplify your data integration strategy
  • Improve data security and visibility

Trusted by companies you know

docker
bill
health-union
algolia
mixpanel
drizly
invision
rippling
Zip logo
figs
docker
bill
health-union
algolia
mixpanel
drizly
invision
rippling
Zip logo
figs

Advantages of Census

Build once. Reuse everywhere.

Once you define your models in dbt or in Census, you can sync them to all of the tools, so every team is using the same data to achieve their goals.

No more CSV files & Python scripts

Focus on building a data stack and improving data quality, not writing custom code to integrate with Sales & Marketing tools. Census takes care of getting the data into the hands of your business team. No Engineering favors required.

It just works. At scale.

Whether you sync 100 records or 100 million, we will keep your data in sync across your warehouse and your business tools. Census automatically navigates API failures and monitoring keeps you aware of worst case scenarios.

platform multisource census sql

Data Activation Use Cases

Syncing from Snowflake

Snowflake is a single, global platform that enables critical data workloads and serves a wide range of technology areas, including data integration, business intelligence, advanced analytics, and security & governance. Snowflake's Data Cloud is built on top of the Amazon Web Services, Google Cloud Platform, and Microsoft Azure cloud infrastructure. It provides support for programming languages like Go, Java, and more. In Snowflake's data analytics platform, you can build your complete customer data platform to build customer profiles to help you understand individual customers, providing specific information as well as overall trends, derived from analysis. Get these comprehensive unified customer profiles to sync them to your everyday business tools to build better customers experiences and grow business revenue.

Now you can use the data in Snowflake for more than just analytics and BI. With Amazon Snowflake you can operationalize your data across your entire customer data stack.

Learn how to use Census with 👉 our Snowflake docs

Syncing to Customer.io

Customer.io is an automated messaging platform that helps marketing teams create personalized customer interactions that drive acquisition, engagement, and retention via data-driven emails, SMS messages and push notifications.

Learn how to use Census with 👉 our Customer.io docs

Census connects to Snowflake and syncs data to Customer.io. With 200+ integrations (and counting!) and transparent pricing, it's never been easier to start operationalizing your data. This is what we like to call Reverse ETL.
PREV NEXT