Sync profile attributes from your warehouse
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Sync profile attributes from your warehouse
360º Degree Customer Profiles
Custom Properties
Track Synthetic Events
A Mixpanel User profile reflects the most recent information about a user. Mixpanel builds profiles by connecting information about a user to a distinct_id, which creates a location that collects current information about a user.
Lookup Tables are mutable tables that describe non-user entities like accounts, product SKUs, or geographies. These tables can be used to enrich events at query-time. In star schema terms: events are like facts and Lookup Tables are like dimensions.
Updates or adds properties to a group profile. The profile is created if it does not exist.
Each request ingests a batch of events into Mixpanel. Mixpanel accepts up to 2000 events and 2MB uncompressed per request. Events are part of the request body.
Census is the easiest way to share a consistent view of your data across your entire business. Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.
Once you define your models in dbt or in Census, you can sync them to all of the tools, so every team is using the same data to achieve their goals.
Focus on building a data stack and improving data quality, not writing custom code to integrate with Sales & Marketing tools. Census takes care of getting the data into the hands of your business team. No Engineering favors required.
Whether you sync 100 records or 100 million, we will keep your data in sync across your warehouse and your business tools. Census automatically navigates API failures and monitoring keeps you aware of worst case scenarios.
With Athena, there’s no need for complex ETL jobs to prepare your data for analysis. This makes it easy for anyone with SQL skills to quickly analyze large-scale datasets. Athena is out-of-the-box integrated with AWS Glue Data Catalog, allowing you to create a unified metadata repository across various services, crawl data sources to discover schemas and populate your Catalog with new and modified table and partition definitions, and maintain schema versioning.
Mixpanel is a business analytics service that tracks cross-channel user interactions and provides tools to better engage customers. Mixpanel can help you identify and retarget potential customers to increase your acquisition, retention, and engagement.
"A fantastic tool that is only getting better."
“Like that infomercial rotisserie — you just set it and forget it”
“Census just works”
“An indispensable tool for BizOps and Go-to-market teams”
“Like that infomercial rotisserie — you just set it and forget it”
“Census just works”
“An indispensable tool for BizOps and Go-to-market teams”
“My favorite tool in our martech stack!!”
I used to develop reverse ETL systems with Python and Airflow for destinations like Eloqua, Mixpanel, Braze, Intercom, and Salesforce. Every destination requires different data types, formats, rate limits, and API requests. Census saves me from maintaining my custom code, so I can spend more time to optimize the system itself.
Census takes what the analytics team does out of static dashboards and into tools that the rest of the company uses, allowing us to actually deliver on the promise of being “data driven”.
"A fantastic tool that is only getting better."
Start using Census today by booking a demo with one of our experts.
