Target, re-engage, and reach the people that matter to your business with custom audience segments in Google Search Ads 360.
Target, re-engage, and reach the people that matter to your business with custom audience segments in Google Search Ads 360.
A Floodlight activity is a specific conversion you want to track, such as the completion of a purchase or a visit to a page on your site.
Census is the easiest way to share a consistent view of your data across your entire business. Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.
Once you define your models in dbt or in Census, you can sync them to all of the tools, so every team is using the same data to achieve their goals.
Focus on building a data stack and improving data quality, not writing custom code to integrate with Sales & Marketing tools. Census takes care of getting the data into the hands of your business team. No Engineering favors required.
Whether you sync 100 records or 100 million, we will keep your data in sync across your warehouse and your business tools. Census automatically navigates API failures and monitoring keeps you aware of worst case scenarios.
With Athena, there’s no need for complex ETL jobs to prepare your data for analysis. This makes it easy for anyone with SQL skills to quickly analyze large-scale datasets. Athena is out-of-the-box integrated with AWS Glue Data Catalog, allowing you to create a unified metadata repository across various services, crawl data sources to discover schemas and populate your Catalog with new and modified table and partition definitions, and maintain schema versioning.
Google Search Ads 360 is an online advertising platform with many features to help you target, re-engage and reach your customers.
With the Google Search Ads 360 integration, Census can sync your customer and audience data from the most popular data warehouses and sources. This helps you speed up the time-consuming process of exporting email addresses and reuploading them on a regular basis. By operationalizing your data, you can maximize your time and focus on the things that matter most to you.
"A fantastic tool that is only getting better."
“Like that infomercial rotisserie — you just set it and forget it”
“Census just works”
“An indispensable tool for BizOps and Go-to-market teams”
Start using Census today by booking a demo with one of our experts.