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Leading companies use Census to activate their data, and drive more revenue. Find out how.

Discover how leading teams activate their data

Use Cases
Team
Featured Integrations
Company Type
Sales and RevOps
How Apollo 10X SDR conversion rates with user behavior data
Feature gating outreach Personalized outbound Product qualified leads Product-led growth
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Customer Success
How Atrium increased its Customer Success productivity with Census
Health score Product metrics in CRM
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Marketing
Why Beauty Pie adopted a Composable CDP to improve customer experiences
Ad Audiences Dynamic audiences Email personalization
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Growth • Marketing
How Bleach London reduced Cost Per Acquisition by 20% by improving Facebook Ads targeting
Ad Audiences Granular Segmentation Marketing personalization
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Customer Success
How Bold Penguin reduced support response times from 24 hours to 30 minutes with operational Slack alerts
Real-time alerts
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Data
How Boll & Branch customer segmentation drives effective direct mail campaigns
Ad Audiences Email personalization Enrich user profiles Marketing personalization
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Data • Marketing
How Canva activates Snowflake to personalize messages to 170M+ users
Ad Audiences Marketing personalization
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Data • Growth • Marketing
How ClickUp Cut Customer Acquisition Costs by 50% by Activating LTV Models
Ad Audiences Email personalization Granular Segmentation
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Marketing • Sales and RevOps
How Clockwise sets up data for growth experiments in hours, not weeks
Granular Segmentation Personalized onboarding emails Product metrics in CRM Product-led growth
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Product • Sales and RevOps
How Coalition uses reverse ETL to provide secure, clean access to data
Data migration Product metrics in CRM
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Growth
How Crossbeam upgraded from a fragile Zapier hack to a product that does it all
Drive product adoption Product metrics in CRM
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Sales and RevOps
How Culture Amp helps their sales teams move faster with Census
Lead scoring Product metrics in CRM
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Marketing
How Docker uses Census to drive product-led growth for over 10M users
Community engagement Product metrics in CRM Upsell opportunities
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Sales and RevOps
How Figma uses their customer data to 10X sales team productivity
Product metrics in CRM Product qualified leads Product-led growth
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Data • Sales and RevOps
How Fivetran Streamlines Data Flow to Salesforce with Census
Product metrics in CRM Product-led growth
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Data • Marketing
How HOVER uses Census with Braze to drive proactive customer engagement
Marketing personalization Personalized support outreach Product qualified leads
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Marketing
How Hugo got 3x higher conversion rates with personalized email campaigns
Early engagement score Marketing personalization Personalized referral emails Product-led growth
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Sales and RevOps
How Leaflink updated data at scale in Salesforce
Product metrics in CRM Prototyping objects Salesforce migration
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Sales and RevOps
How LogDNA unlocks the power of Salesforce with Census
Product metrics in CRM Product-led growth
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Customer Success • Data
How Loom delivers a great customer support experience in Zendesk with Census
Granular Segmentation Support ticket prioritization
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Engineering
Metronome accelerated development of its new Salesforce integration by 4 months with Census Embedded
Automate financial reporting Drive product adoption Product metrics in CRM Product-led growth
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Data • Product
How Mixpanel uses reverse ETL for Product-led Growth
Lead routing Product metrics in CRM Product-led growth
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Marketing
How Monica Vinader optimized ad spend with their Composable CDP
Ad Audiences Dynamic audiences
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Engineering
Digital Consultancy NextAfter Doubles Repeat Transactions with Census Embedded
Ad Audiences Email personalization
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Growth • Marketing
How Notion's small team uses its data to punch above their weight
Product metrics in CRM Product-led growth
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Data • Sales and RevOps
How Prolific unlocked the power of its Sales team with more data in Hubspot
Marketing personalization Product metrics in CRM
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Sales and RevOps
How Screencastify automated upsell opportunities whilst saving hours of engineering effort
Marketing personalization Product-led growth Upsell opportunities
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Marketing
How Smartify saved its team from a six-month CDP implementation project with Census
Drive product usage emails Email personalization Marketing personalization
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Sales and RevOps
How Spreedly saves 5 hours per week with Looker and Census
Product metrics in CRM
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Sales and RevOps
How TCGplayer improves sales productivity with 360° data in HubSpot
Enrich user profiles Lead scoring Product metrics in CRM
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Engineering
Untitled Firm Hits 50% Adoption of Embedded Data Export Within 2 Weeks
Ad Audiences Drive product adoption Email personalization Marketing personalization
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Customer Success
How UpKeep reduced customer churn with reverse ETL
Health score Product metrics in CRM
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Growth • Marketing
How Upside boosted email CTR by 96% with a personalized loyalty program
Dynamic audiences Email personalization Granular Segmentation Marketing personalization
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Data • Product
How Weights & Biases enriched user and team product analytics in Mixpanel
Enrich teams Enrich user profiles Synthetic events
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Sales and RevOps
How hub-and-spoke solved Wistia's data visibility challenges
Product metrics in CRM
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Growth • Marketing • Product
How Zip uses Snowflake & Census to unify audience segmentation
Dynamic audiences In-app personalization Marketing personalization
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